Bicycle Playing Cards
Theory11 / Bicycle
The good people at Theory11 got in touch last year after spotting my work on the Behance network, particularly the Heston Blumenthal cookbook I helped develop a few years ago. The Theory11 team gave me free rein to devise a concept for the deck design. I anchored my approach around the idea of a battle between angels and demons over the power of night and day.
As is often the case I knew I wanted to push the detail and visual story to the limits. I also, used this opportunity to explore my ink drawing technique meaning the vast majority of these designs started off hand-drawn, and were digitised later once approved. The process to create all the artwork, which went through a few rounds for each piece, took around 6 months on & off to complete.
As we we're drawing to a close with the project, the artwork was shown to Bicycle Playing Cards who have a close relationship with Theory11. They duly snapped it up and offered greater distribution and the opportunity for our design to join their ranks and be part of the vast Bicycle Playing Card history spanning over 125 years.
A big shout out to Jonathan Byme for untrusting me with this project. You can grab your own deck over at www.theory11.com